Frank Bacon

CEO

Frank Sondors - better known in the sales world as Frank Bacon - is the Co-Founder and CEO of Salesforge, the multi-channel cold outreach platform powering thousands of sales teams and agencies worldwide.

With more than a decade of experience scaling outbound operations from SDR to VP level, Frank has seen firsthand how traditional “hire more reps” playbooks fail in today’s market. His mission: build systems that outperform humans - not replace them. That philosophy drives Agent Frank, the AI SDR that’s reshaping outbound by blending human-AI collaboration to generate millions in pipeline without expanding headcount.

Frank is also the author of AI SDR: Your New GTM Edge to $100M ARR, the definitive guide to modernizing sales teams with AI. Drawing from years in the trenches and the real-world success of the Salesforge ecosystem, the book breaks down how to design hybrid human-AI teams, architect scalable data and infrastructure systems, and orchestrate outreach that actually converts. It’s a brutally honest roadmap for leaders tired of inefficiency - and ready to scale intelligently.

Outside of the office, Frank is a father of two and a relentless “doer.” Known for his obsession with performance, precision, and competitive edge, he channels the same energy into family, business, and mentorship alike. He’s not your typical sales founder - he’s the kind who brings a machine-like discipline to everything he touches (fueled, of course, by 6–7 cups of coffee a day).

Frank’s areas of expertise include:

  • Predictive & Market Intelligence
  • Demand Generation
  • Precision Marketing & Sales
  • Revenue Operations & Monetization Strategy
  • Coaching & Performance Culture

When he’s not building the next generation of AI-driven GTM systems, you’ll find him hosting The Sales & Bacon Podcast, where he sits down with top founders and sales leaders to discuss unfiltered lessons on sales, GTM strategy, and the future of AI in revenue.

Frank doesn’t just talk about the future of sales - he’s building it.

Blog posts by Frank Bacon

Optimizing Cold Email Campaigns in 2025
Cold Outreach

Optimizing Cold Email Campaigns in 2025

Discover expert strategies from Frank Sondors on optimizing cold email campaigns, leveraging AI, and navigating modern email infrastructure challenges with Salesforge and Mailforge.
We Reviewed 30+ AI SDRs: Here's The Best AI Sales Agent on the Market
AI SDRs

We Reviewed 30+ AI SDRs: Here's The Best AI Sales Agent on the Market

After reviewing over thirty different AI sales agents, one solution stands head and shoulders above the rest: Agent Frank. This AI SDR (Sales Development Representative) doesn't just compete with other popular AI sales tools, it outperforms them by a significant margin.
How to Put Video Prospecting on Autopilot Using Sendspark and Salesforge
Cold Outreach

How to Put Video Prospecting on Autopilot Using Sendspark and Salesforge

Discover how to automate and personalize your video sales outreach using Sendspark integrated with Salesforge. Boost engagement and save time with dynamic video prospecting.
Stop Hiring Humans: Artisan AI Campaign Review
AI SDRs

Stop Hiring Humans: Artisan AI Campaign Review

Artisan AI’s “Stop Hiring Humans” campaign got attention fast. But how does Ava stack up to real SDR workflows? A breakdown.
B2B Intent Data: How to Use It to Identify Sales Qualified Leads
B2B Lead Generation

B2B Intent Data: How to Use It to Identify Sales Qualified Leads

Discover how to leverage B2B intent data to spot high-intent prospects, qualify leads faster, and boost sales efficiency with actionable insights and best practices!!
5 Tools To Automate Your Sales Workflow in 2025
Tools

5 Tools To Automate Your Sales Workflow in 2025

Discover 5 tools to automate your sales workflow in 2025—save time, boost outreach, and scale smarter without juggling multiple platforms.
What is B2B Sales Automation? How to Execute It [+ Tools]
Tools

What is B2B Sales Automation? How to Execute It [+ Tools]

Automate your B2B sales in 2025. Learn what it is, how it works, and top tools to close more deals—faster
Outbound Sales: 10 Winning Tips To Drive Sales Faster in 2025
Tutorials & Guides

Outbound Sales: 10 Winning Tips To Drive Sales Faster in 2025

Discover 10 proven outbound sales tips for 2025. Learn how to use AI, automation, and multichannel outreach to boost replies and close more deals faster.
7 Best Data Enrichment Tools for Effective Lead Generation
Tools

7 Best Data Enrichment Tools for Effective Lead Generation

Explore the 7 best data enrichment tools to boost your lead quality, find verified contacts, track intent, and close more deals—without wasting time.